Art students create license plate designs

CHADRON – Given the challenge of creating a specialty license plate design featuring an iconic Nebraska big game animal, eight 黑料大事记 State College students in Mary Donahue’s graphic design class did so well the organization that requested the work has had a hard time selecting which one of the designs it would like to see on Nebraska vehicles.
"Those kids did a fantastic job,鈥 said Jon Thomas, executive director of the Nebraska Big Game Society. 鈥淥ne or two of the designs stand out, but not by a lot. It鈥檚 really hard to make a decision.鈥
The project began when the Big Game Society, described by Thomas as the preeminent organization for big game conservation in Nebraska, contacted CSC Art Department Chair Laura Bentz this summer and asked if students could come up with a license plate design featuring either an elk or a big horn sheep. Bentz passed the request on to Donahue, who was delighted to put her students on the project.
鈥淚 think this is really wonderful to do a real-life project. The students get excited about that,鈥 Donahue said.
The success of a license plate featuring a mountain lion that Nebraska introduced in 2016 inspired the Big Game Society, which raises money to assist Game and Parks conservation efforts, to think of featuring other animals as well, said Thomas. A portion of the extra charge for the specialty plate goes to the Game and Parks Commission education fund, he noted. 鈥淭here is so much interest in plates like that because the money goes to education,鈥 he said.
Thomas said he provided the students with only basic information about size and proportion requirements for a plate design, and a few pictures of elk and big horn sheep.
鈥淭hey met the (design) criteria easily,鈥 he said.
The project posed some unique challenges for students, including creating an effective design for the small size of a vehicle license plate, and working with the required numbers and letters.
鈥淚 had to make sure my background wasn鈥檛 too contrasting, so the numbers would stand out,鈥 Jessica Rawlings, a senior from 黑料大事记 said.
And it鈥檚 not easy to create a design that makes an impression even when viewed only briefly by a passing motorist, said Savannah Weidauer, a senior from St. George, Utah.
鈥淵ou have got a quick chance and have to make sure it stands out to get their attention,鈥 she said.
Working on the project also made the students more aware of the role of graphic art.
鈥淵ou look at license plates, but you don鈥檛 think about the design behind it,鈥 said Kayla Reinke, a junior from Pierce, Nebraska.
Riley Ellis, a junior from Harrison, Nebraska, focused on his piece鈥檚 composition.
鈥淎fter looking at it as a graphic design project, it was easier to think about it less as a license plate and more as a good composition,鈥 Ellis said.
The students turned in their designs at the end of September, but as of the end of October, the society hadn鈥檛 made a decision about which one to forward to the Game and Parks Commission. 鈥淲e have been working on it for a month, but can鈥檛 come to a consensus,鈥 Thomas said.
It will take even longer before a plate bearing one of the designs will be offered to the public. Thomas said the society has to come up with at least 250 people who will purchase the plates before Game and Parks will even consider the design and the Unicameral has to approve it as well.
鈥淚t takes at least six months to get approval,鈥 he said.
He鈥檚 confident the project will be successful, though, and that the themed license plate will be popular with Nebraska motorists, just like the mountain lion design, which has sold more than 25,000 plates since it was introduced.
鈥淚 think a lot of people out there will buy the plate,鈥 said Thomas.
And working on the project was a learning experience, because it raised awareness of how much graphic design is part of life, said Ellis.
鈥淚t helps you realize how much you don鈥檛 actually see things like signs, billboards and license plates,鈥 he said. 鈥淚t all has to do with graphic design. You might not notice it at first but once you step back, you kind of realize it鈥檚 everywhere.鈥
Category: Art, Campus News